Select Arc
This Select Arc design exudes precision and trust — exactly what a welding electrode manufacturer should communicate. The clean beige and navy blue palette feels industrial yet refined, emphasizing professionalism and stability. The geometric layout, with circular and diagonal elements, gives motion and structure that reflect technical mastery and production excellence. The vertical “QUALITY” typography is a clever design cue, subtly reinforcing the brand’s commitment to high standards.
Branding Spec Work Design
Completed on June 9, 2023
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