Website Redesign That Pays for Itself

Adobe found that 38% of visitors stop engaging with unattractive websites. If your site looks dated, you are actively losing customers to competitors with modern designs.

38%

of people stop engaging with a website if the content or layout is unattractive

Adobe, 2015

Website Redesign

Strategic website redesigns that preserve what works, fix what does not, and modernize your digital presence to meet current user expectations and business goals.
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What's Included

Everything you get with our Website Redesign

Comprehensive Site Audit

In-depth analysis of your current site's performance, UX issues, conversion bottlenecks, and technical debt with prioritized recommendations

Redesigned Page Templates

Modern, conversion-optimized page designs for every key template type including homepage, service pages, about, and contact

Migration & Launch Plan

Detailed migration strategy covering URL redirects, SEO preservation, content migration, and phased launch schedule

Our Website Redesign Process

1

Performance & UX Audit

We conduct a thorough analysis of your current site: traffic analytics, heatmaps, user session recordings, technical performance scores, SEO health, and conversion funnel data. This gives us a clear picture of what is working, what is not, and where the biggest opportunities for improvement are.

2

Strategy & Prioritization

Based on the audit findings, we develop a redesign strategy that prioritizes changes by impact. We define what stays, what goes, and what gets rebuilt. You review and approve the strategic direction before any design work begins, ensuring alignment with your business goals.

3

Iterative Design

We redesign your key page templates first, establishing the new visual direction and user experience patterns. Each design round incorporates your feedback, and we validate decisions against the performance data from the audit rather than relying on subjective preference.

4

Build, Migrate & Monitor

Development happens in a staging environment where you can review the live site before launch. We handle URL redirects, content migration, analytics reconfiguration, and cross-browser testing. Post-launch, we monitor traffic, conversions, and Core Web Vitals for 30 days to catch any issues early.

Key Benefits

Recover Lost Revenue from Outdated Design

An outdated website silently drives away customers every day. With 38% of visitors abandoning unattractive sites (Adobe), a redesign is not a vanity project -- it is revenue recovery. We redesign to recapture the visitors your current site is losing and convert them at higher rates with modern, trustworthy design patterns.

Preserve SEO Value During Transition

A poorly executed redesign can destroy years of search engine authority. We meticulously map every URL, implement proper redirects, maintain internal linking structures, and verify that meta data, structured data, and crawlability are preserved or improved through the transition.

Measurably Faster Performance

Most redesigns significantly improve load times by replacing bloated legacy code with modern, performance-optimized architecture. Google reports that 53% of mobile users leave slow sites, so speed improvements alone can measurably increase your conversion rate and search rankings.

Research & Evidence

Backed by industry research and proven results

Content Engagement Study

38% of users will stop engaging with a website if the design is unattractive

Adobe (2015)

UX ROI Research

Every $1 invested in UX design returns $100 in value

Toptal/Forrester (2016)

Frequently Asked Questions

How do I know if my website needs a redesign?

Common indicators include: declining conversion rates, high bounce rates on key pages, poor mobile experience, slow load times (above 3 seconds), visual design that is more than 3-4 years old, difficulty updating content, or feedback from customers that your site feels outdated. If you are experiencing any of these, a redesign audit will quantify the opportunity.

Will a redesign hurt my search rankings?

Not when done correctly. We implement comprehensive redirect mapping, preserve your URL structure where possible, maintain all optimized content, and verify that search engines can properly crawl and index your new site. In most cases, redesigns improve rankings because of better performance scores, improved mobile experience, and cleaner code.

How long does a website redesign take?

A standard redesign for a 10-20 page business website takes 8-12 weeks from audit to launch. Sites with complex functionality, ecommerce, or large content libraries may take 12-16 weeks. We break the project into clear phases with approval milestones, so you always know exactly where things stand and can plan accordingly.

Can we keep parts of our current site that work well?

Absolutely. Our audit-first approach specifically identifies what is driving results so we can preserve and build on it. Redesign does not mean starting from scratch -- it means making strategic improvements based on data. Content that performs well, page structures that convert, and features users love are kept and enhanced.

Find Out What Your Outdated Website Is Costing You

Request a free website audit and get a data-backed assessment of where your current design is losing visitors and revenue.