Pass Core Web Vitals on Every Page That Matters
Google uses LCP, INP, and CLS as confirmed ranking signals. We diagnose failures at the page level and implement fixes that move each metric into the green zone.
of mobile visitors abandon sites that take over 3 seconds to load, making LCP optimization directly tied to both rankings and revenue
Google, 2018
Core Web Vitals Optimization
What's Included
Everything you get with our Core Web Vitals Optimization
Page-Level CWV Audit
Diagnosis of LCP, INP, and CLS scores for every critical page using both field data (CrUX) and lab data (Lighthouse), with root cause identification for each failure
Implementation Specifications
Developer-ready fix specifications for each failing metric: image optimization configs, render-blocking resource removal, layout reservation rules, and JS optimization targets
Post-Fix Verification & Monitoring
Validation that each fix produces the expected improvement in both lab and field data, with ongoing CWV monitoring to catch regressions from future deploys
Our Core Web Vitals Optimization Process
Field & Lab Data Collection
We pull CrUX field data for your domain and run Lighthouse audits on every critical page template. This identifies which pages fail, which metrics fail, and whether the problems are page-specific or site-wide patterns.
Root Cause Diagnosis
Each failing metric is traced to its technical root cause: LCP failures are broken down into TTFB, resource load, and render delays. INP issues are traced to specific event handlers. CLS problems are linked to exact layout-shifting elements and their load timing.
Targeted Fix Implementation
We implement or specify fixes for each root cause: image format conversion, critical CSS extraction, script defer/async strategies, font loading optimization, element dimension reservation, and third-party script management.
Verification & Ongoing Monitoring
After fixes deploy, we verify improvement in both lab scores (immediate) and field data (28-day rolling window). Continuous monitoring alerts us to any regressions from subsequent deployments so your CWV scores stay in the green zone.
Key Benefits
Meet Google's page experience ranking requirements
Passing CWV is now a confirmed ranking signal. Sites that fail compete at a disadvantage for every query. Our fixes bring your critical pages into the green zone for all three metrics, removing that penalty and unlocking the full ranking potential of your content and links.
Reduce bounce rates from slow and unstable pages
Pages that load slowly or shift content during loading lose visitors before they engage. Improving LCP and CLS directly reduces bounce rates and increases the percentage of visitors who stay, scroll, and convert.
Protect improvements with regression monitoring
CWV scores degrade every time new code is deployed, plugins are updated, or third-party scripts change. Our monitoring catches regressions within days so they can be fixed before they accumulate enough field data to impact your rankings.
Research & Evidence
Backed by industry research and proven results
Page Experience Ranking Update
Google confirmed that page experience signals, including Core Web Vitals, are used as ranking factors in search results
Google (2021)
Content Traffic Distribution
90.63% of content gets no traffic from Google -- poor page experience and technical issues are contributing factors for otherwise quality pages
Ahrefs (2023)
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