Know Exactly What Your Competitors Are Doing in Search
Detailed competitive intelligence that reveals the keywords, backlinks, and content strategies driving their organic traffic -- so you can outrank them.
of all content gets no traffic from Google, making competitive differentiation essential for visibility
Ahrefs, 2023
SEO Competitor Analysis
What's Included
Everything you get with our SEO Competitor Analysis
Competitor Keyword Gap Report
Full mapping of keywords your competitors rank for that you do not, sorted by traffic potential and difficulty
Backlink Source Analysis
Identification of your competitors' highest-value referring domains with outreach-ready acquisition opportunities
Content & SERP Feature Audit
Breakdown of competitor content formats, word counts, featured snippet ownership, and topical authority structure
Our Competitor Analysis Process
Competitor Identification
We identify your true SERP competitors -- the sites actually ranking for your target keywords. These are often different from your business competitors and include niche publishers, directories, and aggregator sites.
Keyword & Content Gap Mapping
Using enterprise-grade tools, we extract every keyword each competitor ranks for and cross-reference against your current visibility. The output is a prioritized list of keyword opportunities segmented by intent, difficulty, and estimated traffic value.
Backlink & Authority Analysis
We audit competitor link profiles to identify their strongest referring domains, anchor text patterns, and link velocity. This reveals both their link-building tactics and specific sites you can target for outreach.
Strategic Roadmap Delivery
All findings are synthesized into an actionable roadmap: which keywords to target first, which content to create, which links to pursue, and which technical improvements will close the gap fastest.
Key Benefits
Uncover high-value keyword gaps
We identify the keywords your competitors rank for that you are missing entirely. These are often the easiest wins -- terms with proven commercial intent where a well-optimized page can gain traction quickly because the demand already exists.
Reverse-engineer winning backlink strategies
We map every referring domain pointing to your competitors' top pages, then score each source by authority, relevance, and acquirability. You get a ready-made outreach list instead of guessing where to build links.
Spot content formats that dominate your SERPs
Some markets reward long-form guides. Others are won with comparison pages or video. Our analysis reveals which content types earn rankings and featured snippets in your specific verticals, so you invest in formats that work.
Research & Evidence
Backed by industry research and proven results
Click-Through Rate Study
The #1 organic result receives 27.6% of all clicks, making position displacement of competitors extremely valuable
Backlinko (2023)
Organic vs Paid Performance
Organic SEO delivers 5.66x better results than paid search ads over time
Search Engine Journal (2022)
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See What Your Competitors Know That You Don't
Request a competitor analysis and get a clear picture of the keyword gaps, backlink sources, and content strategies you need to win.
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