Marketing Automation That Nurtures Leads While Your Team Sleeps
Behavior-triggered email sequences, lead scoring, and campaign workflows that move prospects through your funnel automatically and deliver a 14.5% boost in sales productivity.
Marketing automation drives a 14.5% increase in sales productivity
HubSpot, 2023
Marketing Automation
What's Included
Everything you get with our Marketing Automation
Lead Nurture Sequences
Multi-step email workflows triggered by behavior with dynamic content personalization and smart branching logic
Lead Scoring Setup
Custom lead scoring model based on demographic fit and behavioral engagement that automatically qualifies leads for sales handoff
Campaign Workflow Automation
End-to-end campaign workflows including enrollment triggers, suppression rules, internal notifications, and performance tracking
Our Marketing Automation Process
Funnel Mapping
We map your buyer journey from first touch to closed deal, identifying the key conversion points, content assets, and decision triggers that will power your automation workflows.
Workflow Architecture
We design the logic for each automation workflow including triggers, branching conditions, delays, and actions. You review and approve the workflow architecture before we build, ensuring alignment with your marketing strategy.
Build & Configure
We build your workflows in HubSpot, configure email templates, set up lead scoring criteria, create enrollment triggers, and establish suppression rules to prevent over-communication.
Test & Optimize
We run test contacts through every workflow path, verify email deliverability, and monitor initial performance. After launch, we review engagement data and refine timing, content, and branching logic to improve conversion rates.
Key Benefits
Automated lead nurturing
Every lead receives the right message at the right time based on their behavior, interests, and funnel stage. Nurture sequences run automatically, warming prospects with relevant content until they signal buying intent and are ready for a sales conversation.
Behavior-triggered actions
Page visits, form submissions, email opens, and link clicks trigger instant automated responses. A prospect viewing your pricing page can trigger a sales notification within seconds, not days. This speed-to-lead advantage directly impacts close rates.
Scalable marketing operations
Automation lets your marketing team communicate with 10,000 leads as personally as they would with 10. As your database grows, your workflows scale with it, delivering personalized experiences without proportional increases in team size or workload.
Research & Evidence
Backed by industry research and proven results
Marketing Automation Productivity Study
Marketing automation drives a 14.5% increase in sales productivity and 12.2% reduction in marketing overhead
HubSpot (2023)
CRM and Automation ROI
Companies using marketing automation with CRM see 451% increase in qualified leads
Annuitas Group (2022)
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Stop losing leads to slow follow-up. Build marketing automation workflows that convert prospects around the clock.
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