Email Course Design That Educates and Converts
We design structured email courses using proven instructional frameworks that build subscriber trust lesson by lesson and naturally guide them toward your paid offerings.
better conversion for email courses compared to static lead magnets like PDFs and checklists
ConvertKit
Email Course Design
What's Included
Everything you get with our Email Course Design
Course Architecture Blueprint
Complete course structure including learning objectives, lesson sequence, pacing strategy, and conversion touchpoint mapping
Lesson Framework Design
Individual lesson frameworks with learning goals, content outlines, engagement hooks, and calls-to-action for each email in the sequence
Conversion Path Mapping
Strategic placement of soft and hard conversion opportunities throughout the course that feel natural and value-aligned
Our Email Course Design Process
Topic and Audience Research
We identify the intersection of what your audience wants to learn and what positions your paid offering as the natural next step. This ensures the course attracts qualified prospects, not just curious browsers.
Course Architecture
We design the complete course structure: number of lessons, pacing, learning objectives per lesson, content type mix, engagement mechanisms, and conversion touchpoint placement.
Lesson Framework Development
We create detailed frameworks for each lesson including learning goals, content outlines, teaching approach, exercises or action items, and transition hooks to the next lesson.
Review and Refinement
We review the complete course design with you, refine based on your expertise and audience knowledge, and deliver a production-ready blueprint for content writing and automation setup.
Key Benefits
Structured Learning That Builds Trust
Each lesson builds on the previous one, creating a structured learning journey that demonstrates your expertise progressively. By the final lesson, subscribers trust you enough to invest in your paid offerings.
Conversion That Feels Like a Natural Next Step
We design courses where the paid offer is the logical conclusion of the free learning. Students who complete the course are pre-sold on your approach and ready to invest.
Reusable Asset That Generates Leads Indefinitely
Once designed and built, your email course runs on autopilot. Every new subscriber gets the same high-quality educational experience, generating qualified leads around the clock without additional effort.
Research & Evidence
Backed by industry research and proven results
Email Course Conversion Study
Email courses convert 5-10x better than standard lead magnets because they build trust through repeated value delivery
ConvertKit (2022)
Learning Retention Research
Spaced repetition over multiple days increases knowledge retention by 200% compared to single-session learning
Ebbinghaus Curve Research (2021)
Related Services
Explore more of our email courses services
Landing Pages That Turn Visitors into Email Course Students
Landing pages built specifically for email course enrollment. We design opt-in pages that communicate course value and convert visitors into students at rates.
Drip Sequences That Deliver Lessons at the Perfect Pace
Automated drip sequences that deliver email course lessons at the optimal pace for engagement, retention, and conversion. Built to run on autopilot.
Enrollment Automation That Onboards Students While You Sleep
Automated enrollment workflows that onboard new students, deliver welcome sequences, and start course lessons instantly -- running 24/7 without manual effort.
Lead Magnets That Actually Lead to Sales
Create email course lead magnets that convert 5-10x better than PDFs. Attract qualified prospects who are genuinely interested in what you sell.
Design an Email Course That Generates Qualified Leads
Free consultation. No commitment. Get a custom email courses strategy in 24 hours.
Related Content
Drip Sequences That Deliver Lessons at the Perfect Pace
Automated drip sequences that deliver email course lessons at the optimal pace for engagement, retention, and conversion. Built to run on autopilot.
Lead Magnets That Actually Lead to Sales
Create email course lead magnets that convert 5-10x better than PDFs. Attract qualified prospects who are genuinely interested in what you sell.
Course Content That Teaches, Engages, and Converts
Professional email course content writing that transforms your expertise into structured, engaging lessons.
Landing Pages That Turn Visitors into Email Course Students
Landing pages built specifically for email course enrollment. We design opt-in pages that communicate course value and convert visitors into students at rates.